First and foremost, you’ll want to find a product category you believe in and focus on it. You don’t want to spread your affiliate marketing out too much, and by focusing on one specific product category, you’ll be able to pinpoint audiences to market to and establish yourself as a trusted source on a particular subject. If you spread out too much, you’re going to need a lot more effort to attract much smaller audiences, rather than allowing your knowledge on one particular subject bring people back again and again. Here’s a bit more info on how to choose a good niche.
No, because there are way more good, honest affiliate marketers than bad. And it’s actually gotten better. There’s more awareness today among merchants than there was when I first started, which has helped to clean things up quite a bit. The problem is there’s still a little of this attitude in the industry of looking the other way when the numbers are really good. As long the merchants are satisfied the affiliates seem to be bringing them a lot of traffic, networks and program managers are still willing to suspend belief sometimes about where all that traffic is really coming from — because they’re making money too. At our trade shows, the sites with the most abuse going on are like the cool kids. They’re the ones throwing the big parties, because they’re making the most money and other people want in on that. But I’d argue that attitude gives the whole industry a black eye.
In Honolulu, walking down the main street near Waikiki one evening, there were several people (mostly older kids) approaching people and asking if they wanted to shoot guns. If they said yes, they got a marked coupon for entrance to the shooting gallery. Those kids were "Affiliate Marketers" who got paid for every coupon turned in with their code on it.
Affiliate managers also consider the amount of effort needed to find and convert that customer for the merchant. For example did they have a huge following they actively reached out to? Did they create an app that had an affiliate tracking link inside? Did a lot of programming or design need to be put into the effort? Is the sales strategy legitimate and fair? Or did they take five minutes to slap a code together and have results show up for trademark plus terms in the search engines? These are all things a good affiliate manager needs to consider.
Small blogger? I work with publishers of all sizes and bigger doesn’t necessarily translate to more commissions. Often smaller bloggers have more engagement from their audience compared to their larger counterparts. I’ve experienced this first hand too. Recently I was a top earning affiliate for a course launch – alongside bloggers with audiences 10-40x bigger than mine.
I understand where you're coming from. It can be difficult to tell which ones are legit and which ones aren't. My rule of thumb is if it sounds too good to be true, then it probably is. I also check a website and its product's online reputation. There are all sorts of forums and review sites that can help you find out if a company and its products are the real deal or not.
For example: when I recently released my 31 Days to Build a Better Blog Workbook I also give people an opportunity to promote the workbook with an affiliate program whereby they could earn a 40% commission for each sale. When you sign up to become an affiliate you are given a special code unique to you that enables you to promote the workbook and make $7.98 per sale. The top affiliates earned over $2000 in the first few weeks after launch through these commissions.
Across all of these methods, authenticity is crucial for long-term, high earning growth, and top earning affiliates know it. With a solid affiliate program strategy, and proper execution and management, this channel is often one of the best sources of new customers for merchants who participate in affiliate marketing, and is a consistent revenue stream for all affiliates.
I think affiliate marketing is still alive and well. Like everything you have to change and keep up with the times. A lot of money is made during launches but there can be residual income, depending on what you are doing and in what niche. I found a really good free report called the affiliate blueprint at brendanmace.com and I was amazed, because the report was slightly aged and yet super relevant still. I get no paid endorsement from the site, just thought it might help.
Couldn’t agree with you more Bill. I think you have nailed it with these list of affiliate offers. I was hoping to get something in relation to travel blog based affiliate programs. You know recently I came across this article on the internet https://www.flavoursofdigital.com/list-of-affiliate-programs/, here they have listed quite a bunch of affiliate offers, but not as relevant as yours. I was hoping to get an experts viewpoint on whether those offers are relevant or not, just the travel portion. It would be very much helpful for me to opt for them then. Also if you could give me some idea on what offers to choose that would also work. Thanks again in advance.
2. Finding the correct products to promote – If you’re promoting crap products, no one is going to buy them. No matter how good you are at marketing. Finding the correct merchant is one of the most important steps on your affiliate journey, you need to be promoting attractive products that people want to buy. That way, half the work is already done for you!
I am in unfamiliar with this network/product. I have actually never heard of it. What I can tell you though is if you’re looking to create a proper business online and do so in an ethical manner, I would recommend that you had in the direction of Wealthy Affiliate. It is completely free to get rolling and by lesson for of the initial training alone you are going to have your very own niche website up and running.
I just wanted to say you're awesome for engaging in the conversation here, as a reader, I've learned some. I'm part of a group of entrepreneur's (and some wantrepreneurs) and I always enjoy seeing how some of them make their money. A lot of people wanting to start get rich quick companies, but a lot of others grinding out IG accounts, websites, dropshipping deals, either promoting their own product or someone elses. Just today I saw someone launch a new store website and they had $1000 in sales and 1000 visitors the first 30 minutes (granted they had a youtube channel with 100k subscribers already). It's cool stuff. My "real job" pays pretty good, but I've got one website going and looking to create more on the side for what will hopefully be enough to cover all my expenses so I can FI/RE one day.
Next, you’ll want to target that audience and figure out what type of information they are searching for in the search engines. In order to attract the audiences most likely to be interested in your information and buy the products you’re marketing, you’ll want to entice and interest them, and figure out what type of content is best for doing just that. The single best method of attracting highly targeted and ready-to-buy visitors to your website is using the C–>T–>P–>M strategy I outline here.
If the above locations do not yield information pertaining to affiliates, it may be the case that there exists a non-public affiliate program. Utilizing one of the common website correlation methods may provide clues about the affiliate network. The most definitive method for finding this information is to contact the website owner directly if a contact method can be located.
Sources: issuu.com, theworkathomewoman.com, homebusiness.about.com, marketingland.com, davyrussell.com, threeladdersmarketing.com, affilorama.com, affplaybook.com, malandarras.com, sitebildz.com, blog.skimlinks.com, shoemoney.com, zacjohnson.com, entrepreneurs-journey.com, surefirewealth.com, webopedia.com, brainyquote.com, smallbusiness.chron.com, mthink.com, monetizepros.com, culttt.com
Advertisers often prefer affiliate marketing as a way to promote their products because they know they’ll only need to pay for the advertising when there’s a conversion. I knew when I started this affiliate program that while I’d earn less for each sale that having a network of affiliates promoting it would almost certainly increase overall sales levels.
Before you get too excited by the massive numbers listed above, there is some advice. First, start by accepting the very important fact that you’ll need to be doing some research and putting in some concerted effort. Affiliate marketing can be extremely profitable but it is not a get-rich-quick scheme. It can be a long haul be a successful affiliate and earning a good income with your affiliate site.
Upselling is a sales technique where the salesperson encourages a more expensive purchase by a customer by persuading them to get an upgraded version of an item or to purchase add-ons. Remember our food processor example? That food processor could probably be best used with a book of recipes, which also can be purchased at the same company’s website.